Louis,
You are correct, there are a lot of options. It really depends on what you want to spend, and what you are are looking for. If you just want a really nice soap,
Palmolive is an underrated, good quality soap. If you want something really special,
Czech & Speake's Oxford & Cambridge is easily my favorite current production soap.
For something a little bit cheaper, I like the
D.R. Harris line of soaps (cheaper because you get a little wooden bowl- their refill is about half the price of the one with a bowl).
Personally, I really dislike Tabac (don't get me started), but it gets high praise by most. I believe that Bart uses it in conjunction with Palmolive or Speick (also a nice no frills soap) or something like that.
There are some really nice quality creams that you may want to look into as well.
This page has the Castle Forbes and Penhaligon's Blenheim bouquet creams, and they are both outstanding. Recently, Robin
reviewed St. Jame's Cedarwood & Clarysage and gave it the highest of praise....
I guarantee you that if you try any of these, you'll be thrilled. Considering you're only using Williams now, you'll be blown away by the difference. :thumbup: